Fan Activation

How The Ottawa Senators Fans Unleash Their Passion | Fan Activation

fan activation, brand activation fabrication, brand activation event

Fan Activation Ignited: Ottawa’s Love for the Game Lives On

Brand activation fabrication – As part of an arena-wide fan activation, our team at The Bees Knees Design sculpted two monumental bells inspired by the original Peace Tower Liberty Bell, reimagined for the spirit of Sens Nation at home games and brand activation event.

Each bell, standing three feet tall and four feet wide, was meticulously hand-sculpted and cast to capture the timeless shape of its historical muse. brand activation event.

project

Features

Fan Activation

Sculpted after the Peace Tower Liberty Bell and reimagined with the Ottawa Senators’ 3D logo for a powerful symbol of pride.

Game-Day Energy

A centrepiece of the fan activation, rung by fans and celebrities to ignite the crowd before every home game.

Built for Buzz

Lightweight, durable, and crafted in the team’s signature bronze finish—perfect for both arena and experiential activations.

fan activation, brand activation fabrication, brand activation event

At TBKD, we believe in creating symbols that resonate — pieces that embody teamwork, heritage, and energy. This project wasn’t just about building a bell; it was about building the buzz that unites a hive of fans every time it rings.

Read more about our project at CTV News.

We Create Symbols that Resonate — Pieces that Embody Teamwork, Heritage, and Energy.

why

Choose Us?

Solution Driven. Creative. Efficient.

“I’m excited to have The Bees Knees Design amongst our local and creative Canadian suppliers. We have used TBKD to produce several of our innovative projects, from trade shows to display to signage. TBKD understand our creative process. They bring another layer of creativity to the mix through their unique skills and innovative techniques, that always enhance our projects. They are fast, their attention to detail is exceptional and they are true craftsman in their field. Thank you Rio and Natasa – we can’t wait for the next exciting project to bring to life together!”

Debbie Shinehoft, DDB CANADA